Website Development & Franchise Marketing: Scalable, Web 2.0 strategy for franchise businesses.

Boca Raton, Florida – Massive Impressions, an online marketing agency in Boca Raton, Florida, announced the launch of the second phase of an integrated web & social media strategy developed for Spherion Staffing’s franchise owners.

Following the build-out and launch of hundreds of Facebook presences to support local branding, marketing and recruiting efforts at Spherion Staffing locations nationwide, Massive Impressions teamed up with the Spherion Marketing and IT teams to execute on the second phase of the effort – the updating of hundreds of “microsites” that provide local offices to communicate on a local level with their candidate, client and prospect audiences.

A critical component of this initiative is the integration of local Facebook page wall feeds into each local website. This is the first step to empowering the franchise owners with “Web 2.0” capabilities. When they make announcements, list jobs or post other marketing messages on their Facebook pages, the content is automatically streamed into their local page: See a Sample of the Franchise Website

About Massive Impressions

Massive Impressions is an online marketing agency specializing in web development, social media, mobile technologies and online lead generation with a focus on digital media metrics and online marketing effectiveness. We provide our clients with services ranging from the complete outsourcing of all web marketing functions to project based arrangements: online marketing, online creative development, e-mail marketing, social media marketing, search engine marketing and more. www.massiveimpressions.com