The Products Index Page of the new web design is shown below. We’re using photographic elements as icons to represent the different types of weight loss products the doctor sells. The end result is a design that looks as good as it is functional. Those food icons make people want to click on them so much more than just words alone. The colors were chosen carefully to balance as a set and be in harmony with the other colors in the site design. We took a similar approach with the site’s Recipes section.

One element that drives the effectiveness of the CardioMenderMD site is the presence of testimonials. There are many different types of real-person endorsements that are in the site, pictures of Before and After results, video testimonials and written testimonials. These tactics are great for keeping visitors on site and improving their confidence in the brand. There are more than a dozen different videos of people who are excited about the weight they lost and how it’s making them feel today.

Broward Website Redesign Presents Unique Challenges

Redesigning an existing website that’s already got established SEO traction is a bigger challenge than creating a new website from scratch. This is because Google has already indexed the URLs, the webpage addresses, and is sending visitors to those pages, or counting those pages towards the domain’s traction as a whole. Disturbing those pages, and not approaching the migration correctly can cause more losses than gains. We took special pains to make sure we addressed all of the migration issues that can impact SEO.